Saturday, August 30, 2008

Honda Offers Something New and Different

By Rebecca Worthlin


I'm one of those people who have a hard time accepting something new and different. I don't have a hard time accepting it for other people; they're free to do as they choose. And I don't have a hard time accepting its presence in my world. I just have a hard time accepting that it may apply to me or be appropriate for me personally because according to my personal history I never needed it before. So why would I need it now?

If that seems logical to you...congratulations! You think brilliantly like myself. If not, then fear not! You are in the vast majority. When it comes to new and different in the car industry I find that it occurs far less often than designers would like to think. Most vehicle designs evolve at a very slow, accepted pace. (Probably to accommodate the very line of reasoning that opened this discussion).

But every now and then something totally new and different will appear on the scene. I can tell when it happens because it pricks at my consciousness as I continuously remind myself that I don't need that strange new vehicle. Sometimes I'm right. But sometimes I'm not. (Shocking, I know).

When I'm wrong I'll admit it so I'm going on record to say that there have been two vehicles that stood out on the road to be in the last several years that I have to admit I now find quite advantageous and appropriate for my needs (and the needs of many it would appear): the Ridgeline and the Element. Both vehicles are offered by Honda. Both vehicles have been around long enough to prove their worth to the consumer and both have done it; without a doubt.

My negative feelings towards the Ridgeline were based upon the too quick evolution of the traditional pick up towards car. It was one of the most innovative crossovers before the term became popular to describe all the SUV/car mixes out there today. This vehicle provided those who wanted a truck but might not necessarily need ALL the truck had to offer; instead they get the best of the truck combined with the comfort of the car.

The Element was just so visually different from the other designs out that I found it disruptive. The curvy, sexy designs covering the road were pushed out of the way by the strong, boxy Element. But since when does a vehicle get punished for standing out from the crowd? That's a fabulous thing! And I'm ready to admit it.

Both the Ridgeline and the Element are examples of seeing what's out there and coming up with something new and fresh. The ideas have obviously been embraced by the drivers of America as you see the vehicles traversing our city streets and highways at regular intervals. So even though I typically hang onto the traditional...I have to admit that the edgy and new can really get under your skin and solve a lot of your problems before you even realize they were there. And that's something I can definitely appreciate.

About the Author:

No comments: