The life blood of any Internet marketers business is traffic. Without traffic how can you expect to make any sales? It doesn't matter how good your sales copy or website is traffic is the key. You could have the best looking website on the planet and it wouldn't make a bit of difference in your bottom line if you don't have traffic. Without a sufficient amount of traffic you will not do well. This article is going to cover four very simple things (and I might add, inexpensive) that can be put to use immediately. These are tried and trued methods for getting targeted traffic to your squeeze page.
Write articles. This is an often overlooked technique that does more than just bring traffic to you. It places you in the position to show your expertise and build trust in your prospects' minds. The value and the implications of this particular concept is often underestimated. People have to trust you or value your opinion if they are going to order from you. People will pass you by if they don't first feel comfortable with you. Submitting articles is a great way to "break the ice".
Here is what to do. Write a bunch of articles relating to your particular marketa and submit two articles per week to major article sites. Located at the bottom of each article is an area that is cajjed the "resource" area. In the resource area you are allowed to include a signature or "bio". Only in the resource are are you allowed to include links to your website. If you write an article of value, readers will click the link and be taken to your website. This is why it is extremely important to provide useful, high quality information. People will only want to visit your website if you give them something of value first.
Exchange links with popular sites. This method is effective in several ways. First, you will get traffic and increase search engine ranking through the links that are posted on other sites. Also, as additional websites link to your site, your search engine rankings begin to rise. This can be a significant source of traffic. Showing up on the first few page in major search engines for your keywords can bring you hundreds or thousands of visitors per month.
Here is how to get links to your site. Find sites that are similar in theme to your website. Inquire about the possibility of doing a link exchange with you. In your communications with them, paste a link to their page that you are displaying on your website. Now the ball is in their court. They will do one of two things, either accept your offer or not. If they refuse to do an exchange with you remove their link from your site.
Use Pay Per Click advertising. Although Pay Per Click costs money, it can be a very good way to drive targeted traffic to your site. If you select your keywords with care and make proper bidding choices it can be a very cost effective and useful tool to add to your marketing plan. Google Adwords and Overture are the two top Pay Per Click companies. However, Yahoo and MSN offer pay per click advertising as well, often for less cost per click than the "big guys." To get the most out of Pay Per Click advertising you need to be armed with at least a bit of knowledge on the subject. I suggest buying a book or ebook on the in's and out's of pay per click advertising before starting a campaign.
Submit videos to video sites such as Youtube. Videos are one of the best ways to "get the word out" about your website. They can also be made with no more equipment than a small digital camera with a "movie mode" or an inexpensive webcam. Processing your short movie (adding titles, music and basic editing) can be done using a free video editing program that is part of your Windows operating system.
Here is what to do. Make a video about your product or opportunity. Upload your video to Youtube and give it a catchy title and description based on it's content. There are some things you can do with the title and description to make sure that it is seen by as many people as possible. For instance, make sure to do some keyword research and use those keywords or "tags" that laser target the audience that you want to reach. I could go on about that but that is a subject for another article. For now, learn from others that are already on Youtube. Take a look at the descriptions and tags on highly viewed videos and "learn" from them!
While any one of the traffic generating strategies mentioned above can make a difference in your marketing efforts, I suggest using all of them. Doing this will give you more traffic in the shortest timeframe. The more you put into the methods discussed in this article the better they will work.
About the Author:
You can spend a lot of money to learn how to market online and drive targeted traffic to your website. But why do that when you can learn what you need to do for free. Not only that, but you can start to make money online quickly... and do it all for free.
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